Mont Blanc

 During this week’s class we talked about different companies and were asked to analyze them and present a set of slides with videos and information about the enterprises.

My team and I did a slide on montblanc’s company.

This company is really interesting because they sell different products, and luxury men’s accessories.

They have really good core values like: excellence and integrity and their mission is to create a high quality self-filling pen.

They have really good advertising and their marketing strategy is good. Their advertising captures their clients’ attention and intrigues them to check out what Mont Blanc is producing, and their new creations.

Having a good strategy of advertising and marketing is really important for a brand to have because it gets to the type of public they want to get to, and acts effectively, captivating your sight.

Like many companies they have had unsuccessful strategies like a case they launched that was really breakable so their clients stopped buying it.

And some threats against the company are that they need to invest a lot of money in the company and products to maintain the high brand image and their competitors always trying to create new and better products.

People like this brand because it is exclusive and luxurious, everyone wants to have the pen everyone wants.

Having one of their product ps and being able to afford it makes you feel satisfied and always wanting to get more of them because you are comfortable with the product and feel good when you use it.

This brand is a very well-known brand by everyone. And it is a company that is always growing with their good ideas and innovative products, they are a wealthy company that sells luxurious accessories, which men like, because there isn’t a lot of companies that sell high quality men’s accessories.