Swot analysis

During this week’s classes we discussed about the analysis you make when your company requires changes and generating new strategies and skills, this is called a swot analysis.

This analysis contains several aspects that should be considered before making big decisions and changes in your company’s organization. This considers 4 important aspects: internal, external, controllable and non-controllable factors.

Swot analysis stands for: strength, weakness, opportunity and threats.

Strengths in are controllable and internal factors in a company that allow you to visualize what your company is doing correctly and that it has the capacity for good decision making, like the use of technology and media, you get to know your company better and get a hold of what you are doing properly.

Some negative aspects that could be controlled in a better way are the weaknesses, If u have better control in this areas you could have very helpful improvements for your company, and if you don’t quickly correct them they could very easily harm the organization because they are little details you need to change.

The opportunities are the external aspects, that are not controllable by the organization but can benefit the company in a way, new opportunities, as the name calls. Like the reduction of taxes on some products and government offers free training, or congresses among companies.

And the non-controllable factors that might cause harm to the company are known as the threats, you can only identify how you would be less affected by these threats.

Like new competitors or increased tariffs.